In 2025, our brand Abdou World showcased its first collection: with a strong focus on streetwear, the set of products presented was however only an introduction to the universe of its founder.
Abdoulaye Keita, nicknamed Abdou, has dreamed of being an entrepreneur since he was very young. The fashion world fascinates him, especially its know-how, he who was surrounded by outstanding seamstresses - his models and inspirations - who are none other than his aunt and his grandmother, the latter passing away however at the beginning of the worldwide pandemic crisis of Covid-19. A shock for Abdou who then decides to do everything possible to pay tribute to her while realizing a dream that has never left him: to found his own clothing brand. Immediately, the lockdown grants him the necessary time to launch a universal and unisex fashion, for all ages, to be worn by day as by night, and especially adapted to all morphologies.
Thus, all our products designed in France and Mexico are available from XS to 4XL. All have been designed so that you feel at ease to express who you are, whatever your origins, your build, your sex or your size. In short, quality fashion to feel as free as possible.
This intention of universality can be found in the visual codes of Abdou World, just like our logo. The circle of our beautiful planet replaces the O, like a cycle, that of life. Life which is symbolized here by the totem animal of the founder's grandmother, a butterfly on its way to another cycle, that of the afterlife.
We are proud of our values and we want to share them with our clients, all with a high quality service, all in humanity.
What if you joined the adventure?
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